Posts Tagged ‘Art That Moves You’

The N.C. Department of Cultural Resources is partnering with the N.C. Department of Transportation to improve infrastructures , such as bridges and welcome points, across North Carolina in a beautification effort inspired by Governor Pat McCrory called Art that Moves You. Through the use of robust landscapes, textured materials, decorative bridge rails, lighting and color; their goal is to weave together public art with roads, airports, rail and ports to keep people and products moving, the North Carolina economy growing and to encourage tourism.

To celebrate the U.S. Open tournaments and to help golf fans find their way to Pinehurst, DOT crews are installing special directional signs at Charlotte Douglas International Airport, Piedmont Triad International Airport (PTI) in Greensboro and Raleigh-Durham International Airport (RDU), where many out-of-state visitors will fly in. The unique 16 by 4 foot signs stand above an artificial turf base designed to look like putting greens. They will point travelers toward Pinehurst, where the U.S. Opens will take place on the famed No. 2 course. Vibrant plants and mulch will surround the greens to enhance their appeal.

“This joint, creative effort to beautify welcome points with golf-themed directional signs for the U.S. Open is a part of the Governor’s Art that Moves You initiative, a project to improve infrastructures and landscapes throughout North Carolina for the benefit of our great state,” said Secretary Susan Kluttz of the Cultural Resources. “This is also an excellent example of the public sector partnering with private entities. We are grateful for the support of the USGA and North Carolina’s three major airports to make this happen.”

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When Cultural Resources Sec. Susan Kluttz took office last May, one of the three things Gov. Pat McCrory tasked her with was beautifying the state’s transportation infrastructure. To that end, the secretary and DCR staff have been partnering with DOT staff during the past year to build a vision for a public-private “Art That Moves You” program that will highlight the best of state’s arts and culture and integrate it with the transportation infrastructure we all use every day.

Though the details of the program’s first projects are still being finalized, the overall goal is to promote tourism through the use of creative landscaping, artwork and lighting; continuing the legacy of  transportation beautification that began with First Lady Dottie Martin’s efforts in the 1980s. Local communities will also have a say in the design aesthetic from the beginning of projects to potentially personalize a bridge or walkway, for example, with a design ‘stamp’ or be able to utilize local stone or materials.

A couple weeks back, Sec. Kluttz sat down with Capital Tonight’s Tim Boyum to discuss this initiative. A major announcement will be made on this project at an upcoming big event coming to North Carolina. Details to follow. The segment with Sec. Kluttz starts at the 16:40 mark.

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